Manasa Deevii: Baking with Purpose, cultivating wellness, and Building a Sustainable life

 

“Be a woman that help others to lifts up, without diminishing your own light.”

Personal Insight: From Curiosity to Conscious Creation

Manasa Deevii’s journey into entrepreneurship began far from a traditional kitchen.Trained in Pharmaceutical Analysis and experienced in the corporate world, she once followed a structured, scientific career path. Yet, beneath that professional exterior lived a quiet curiosity for baking—one that would eventually redefine her life. Today, she is the Resilient founderof The BakeStory by Manasa and The Healthy Gut by Manasa, known for vegan, gluten-free, sugar-free, egg-free, and ecofriendly designer cakes.What initially drew Manasa to baking was not a business plan, but a heartfelt in learning and experimenting.She deeply involved herself in professional training, learning under industry leaders, and Polished her skills. Gradually baking became more than an innovative outlet but it became an added way to combine her experimental understanding of ingredients with a dream to create clean and mindful food. Today her work reflects this balance, isnt it appealing that cakes are also thoughtful about health, sustainibility and purity.

Family Roots and a Defining Turning Point

Entrepreneurship, for Manasa, is deeply rooted in family influence.Growing up in a business-oriented household, she observed her grandfather, father, and mother build their ventures with hardwork and consistency. Watching them shaped her belief that hard work, sincerity, and independence are non-negotiable values. Long live she always dreamt to create an identity of her own by building something by her own hands and guided by vision.

One of the most defining turning point in her career arrived during the COVID-19 pandemic, alongside motherhood. With the birth of her son, Manasa found herself navigating two life-altering roles simultaneously. Unable to rely on store-bought food for her infant, she began baking ajwain teething sticks and whole wheat biscuits at home. What started as a necessity soon turned into discovery.Friends and family not only appreciated the taste but also trusted the intention behind her food. Their encouragement planted the seed of a business—one that was born from care, responsibility, and lived experience.

Challenges: Building a Business While Nurturing Life

With the beginning of her business as a mother to a seven-month-old child came with unknowing challenges. At every stage of growth brought its own learning curve from managing time and energy to sourcing responsible ingredients that aligned with her clean-food philosophy. At times there were moments that required lots of patience, resilience, and unwavering focus.Yet, Manasa believes in overcoming all obstacles ; they are stages of evolution in life that comes to test us and teach us . Her values are her greatest strength that hepl her beliving in staying committed to her morals and trusting the process helped her move forward, in leaning one step at a time.Achievements: Redefining Baking with Integrity
Among her most significant achievements is creating a niche that did not previously exist in her city.The BakeStory by Manasa stands as the only bakery offering vegan, gluten-free, sugar-free, and egg-free products—without compromising on taste or aesthetics. Her cakes are preservative-free, thoughtfully sourced, and designed to support healthier choices.Sustainability is another cornerstone of her work. Manasa follows a zero-plastic policy and actively creates ecofriendly cakes, ensuring that celebration does not come at the cost of environmental responsibility. For her, success lies not only in customer appreciation but in the quiet assurance that her products are pure, ethical, and aligned with her principles.

Values That Guide the Craft

Integrity, purity, and a commitment to clean food form the foundation of Manasa’s work.Every work showcases her dedication to deliver honest ingredients and transparent practices. These values are not marketing statements they are daily efforts that guide decisions, sourcing, and innovation.Her motto is simple yet powerful: create food that is safe, sustainable, and nourishing, especially for families and children.

Motivation: Passion That Never Fades

Even after six years in the business, Manasa wakes up with the same enthusiasm she had on day one. Her motivation comes from an authentic love for her craft and the joy of creating something new. Experimenting with ideas, developing healthier alternatives, and seeing customers trust her vision keeps her inspired. Passion, for her, is not a fleeting emotion—it is a steady force that fuels consistency.

Balancing Roles: Career, Motherhood, and Self

Manasa acknowledges that balance is one of the greatest challenges women face. She believes that family support and the courage to ask for help are essential. By prioritizing both personal and professional responsibilities and dividing time consciously, she strives to nurture her family and her business with equal care. For her, balance does not mean perfection—it means intention.

Impact and Vision: Clean Eating for the Future

Speaking to her she describes about her current plans focusing on building clean eating practice within baking. By focusing more on eco friendly options with an aim to create preservative-free products with naturally good shelf lifeand design healthy snacks specifically for children.
Every single work of hers reflects her long-term vision: to make sustainable, clean food accessible and enjoyable for everyone without any guilt.
Looking ahead, her aspiration is clear—to bring conscious, sustainable baking into the mainstream. She sees her current work as the first step in a larger journey toward responsible food practices.

A Message That Reflects Her Journey

“Be a woman that lifts others up, without diminishing your own light.”
This quote captures Manasa Deevii’s philosophy—one that blends self-belief with generosity, ambition with empathy.Advice to Young Women
Her advice is direct and deeply felt to follow what your heart says and working towards financial independence. For Manasa, independence is not just sinancial freedom but it is the freedom to choose, create, and grow on your own terms.She encourages young women to trust their instincts, invest in their skills, and build lives that reflect both passion and purpose.
Through The BakeStory by Manasa, she strives to prove that meaningful businesses can emerge from sheer compassion, responsibility, and love that nurturing others often begins with staying true to oneself.

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